It has been confirmed this week that Full Tilt Poker will be offering casino games in the very near future, and this will be the first time that owner Rational Group has ever deviated away from poker. Although since acquiring Full Tilt Poker, Rational Group has kept the brand and the applauded Tilt software as is, this move appears to be the defining split between PokerStars their flagship product and Tilt. The move includes a re-brand too and the brand will now be known as Full Tilt Gaming and a statement reads, “The Rational Group intends to expand our product offering to include casino style games on Full Tilt Poker, while adding new games, we remain committed to building our leadership in poker with PokerStars and Full Tilt Poker and continuing to deliver the highest quality poker experience to players.”
There has been no announcement as yet as to who the provider of the casino games will be or indeed a timeframe for the addition of casino games. Since the relaunch of the brand, it hasn’t exactly struggled, but it hasn’t exactly created waves either and while liquidity has remained fairly constant there has been little growth in player numbers and cash on tables and maybe this is exactly what the brand needs. There is no sign of numbers of players ever returning to their peak levels however the re-branding and new offering could see a whole new set of players looking for a different experience joining Full Tilt, and only time will tell on that one. At the moment it’s business as usual for Full Tilt and we await news on both suppliers and dates of the casino games launch.